Hello! I'm Jaclyn.
Since 2011 I have been working in the Internet Marketing industry. I am used to working in a fast-paced and ever-changing work environment. I work well independently as well as collaboratively in a team environment and learn quickly and enjoy new challenges.
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In my spare time I love attending concerts! Ask me my favorite band for a good laugh. Then ask me how many times I've seen them live...
Jaclyn Rudeski
Digital Marketing Expert
Email:
Location:
Hanover Twp., PA 18706
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Date of Birth:
April 8th
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EXPERIENCE
Nov 2020 - Present
Digital Marketing Account Manager
N P A c c e l
Sept 2019 - Nov 2020
Project Manager, Marketing Specialist
Z e n A g e n c y
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Communicate effectively with clients on accounts and completed detailed reporting
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Create various processes to ease the functionality of daily job functions
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Produce, SEO optimize, and upload site content for client Wordpress Woo Commerce sites
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Manage paid ads, email, social, and affiliate campaigns for multiple clients
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Manage and strategize Google & Microsoft Search Ads and Shopping campaigns
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Create monthly marketing and promotion calendars for clients
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Use digital marketing tools such as AdRoll, Mailchimp, Word Stream, Google Analytics, SemRush, and more
Aug 2018 - Aug 2019
Senior Affiliate Marketing Associate
Acceleration Partners
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Troubleshoot issues and engage affiliates with the goal to activate or optimize relationships
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Respond to affiliate and client inquiries on billing, platform usage, promotion ideas, etc.
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Produced multiple how-to documents for daily processes for internal, client, and partner use
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Created multiple processes to ease the functionality of daily job functions
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Executed day-to-day operations of multiple affiliate programs to support recruitment, activation and optimization efforts of multiple accounts
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Create and distribute multiple client and partner reports on a daily, weekly, and monthly cadence
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Recruit and discuss benefits of affiliate marketing with partners for client’s affiliate programs
Jun 2011- Aug 2018
CSE, SEO, PPC High Value Agency Account Manager, Custom Web Design Account Manager
Solid Cactus, Web.com
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Certified in Google Shopping, Google Analytics, Google Adwords, Bing Ads
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Manage and optimize bids on comparison shopping engines (CSE) and pay per click (PPC) ad campaigns
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Managed up to 60 CSE, SEO, PPC clients at a time
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Work primarily with small business online stores varying from vitamins and pet supplies to cold weather accessories
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Visit clients on location to discuss current and future marketing plans
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Create client Quarterly Business Reviews (QBR) PowerPoint presentations
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Find opportunity for growth to help better the client’s site and campaign results, while creating more business for the agency
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Work closely with several shopping engines, such as Google and Bing, directly to solve feed issues for clients
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Manage and manipulate shopping feeds to fit shopping engine criteria for clients
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Identify feed errors using Google Merchant Center and fix issues within feed or client website
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Install Google AdWords or Analytics codes in client’s website backend (mostly Yahoo, Shopify or WordPress)
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Communicate effectively with clients on their accounts and complete detailed weekly/monthly reporting
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Assign and distribute client work to fulfillment specialists
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Write site content for client’s ecom stores and manage social media accounts on the SEO team
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Voted by my co-workers as MVP of our team
2010-2011
Marketing Internship
Wilkes-Barre/Scranton Penguins AHL Team
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Promote the Wilkes-Barre/Scranton Penguins AHL team through social and print marketing
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Prepare season ticket holder orders and distribute
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Develop and promote college “Student Rush” marketing campaign
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Work in teams to create and help with intermission activities at home hockey games
EDUCATION
2007-2011
Bachelor's Degree
KING'S COLLEGE, WILKES-BARRE, PA
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McGowan School of Business (AACSB Internationally Accredited Institution)
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Bachelor of Science in Marketing and Business Administration - Double Major
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Christi Regis Scholarship Recipient
2003-2007
High School Diploma
HANOVER AREA JR/SR HIGH SCHOOL
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Google Adwords, Shopping, Analytics
Search Engine Optimization
Microsoft Excel, Word, PowerPoint
Social Media Management
Problem Solving & Troubleshooting
Presentations & Webinars
SKILLS
LEADERSHIP
KIWANIS INTERNATIONAL
I began my journey with the Kiwanis Family in 9th grade in Key Club. In college, I was a member and held office of Circle K. Now, I am currently the President of the Kiwanis Club of Kingston, PA. We hold several service projects each year to benefit local children.
WEB.COM MORALE COMMITTEE
I've been on the Web.com Morale team since 2013. Our team helps make the workplace a fun, safe environment that everyone can enjoy. In 2016, I was rewarded the Team Spirit Award for my time and dedication to making our work place fun and rewarding.
MARY KAY COSMETICS
Ran my own independent business as a Sr. Independent Beauty Consultant with the Mary Kay Organization. Made sales, gave presentations, managed inventory, and had a team below me.